Be social to be seen.
:concierge [SOCIALISER knows how.
Social media isn’t just for tweeting the world a picture of your dinner (in fact, we wish people would stop doing that) – it’s also a way to ensure brands connect on a fundamental level with potential customers. Social media, when done correctly, shows customers that your brand has a distinct identity and entices them to buy with you, rather than a grey corporate alternative.
Whatever your platform or network, we can help to not only sell your business online but market you to be approachable, distinctive and uniquely informative – making you more likely to draw in customers.
What are the most common social media networks?
With well over a billion monthly active users, Facebook is the worlds most popular global network. Creating a company page, posting regular updates to your followers and engaging with users is a great way to drive interest t your business.
140 characters – that’s your limit. Twitter is the ideal platform for concise messages and microblogging – so condensing your offering and communicating in short sharp bursts can make sure you’re seen by users all over the globe.
While Google + never quuuuuuuite matched Facebook’s proliferating momentum, it remains an ideal platform to ensure your business is seen online. Register with Google + and your business can assert its own photos, info and profile information, and even make sure you’re found on Google Maps.
Video is a great social engagement tool, so uploading videos to Youtube on your own business profile and linking to your website can not only be interactive and great way to build a rapport with potential customers, but it ca also help to drive you up Google through targeted comments and links.
The most professional of all the social networks – LinkedIn is ideal if you want to sell directly to business owners. B2B businesses excel on LinkedIn, an companies such as recruitment agencies are perfect for the platform, as it allows users to post their online CVs and connect directly with prospective employers.
To some extent, it is a social network – you create a profile, gain followers, and follow others – but it places a focus on posting images, and it’s a mobile app available on iOS or Android.
Once you’ve taken a photo, the app crops your photo to a square image and gives you the option to add retro filters; a fun way to share updates with followers.
Alike Twitter, hashtags can help increase the number of impressions your posts get.